Martin Firrell
A Good Man (Justin Cochrane)
This work was created by the artist in conversation with
Justin Cochrane
, Chief Executive of the digital media company Clear Channel UK.

Younger generations of men, born into the new digital world order, hold a different view of authority and power. The old stereotype of the suited 'gunslinger' Chief Executive is giving way to more thoughtful and collegiate leadership.
Justin Cochrane describes the role of CEO as the opportunity to oversee and orchestrate the success of others, rather than as an expression of one individual's ego.

He characterises each executive decision as being accompanied by intense feelings of responsibility rather than an adrenaline rush of power.

The work includes an image of
Eugen Sandow
the world's first professional body builder.
Sandow measured the proportions of statues in museum collections in order to develop his own physique to resemble the Greek ideal.

Sandow's face is obscured by the work's text indicating that it is the symbolism of the ideal, rather than Sandow himself, which is of interest to the artist.

This artwork is part of, a mass public art project by public artist
Martin Firrell
calling for greater social justice.

It aims to create debate about power and gender, women's equality and masculinity, alternative forms of economic and social organisation, black power, and solidarity between people from different backgrounds and ethnicities.

It includes posters, publications and events supported in 2018-19 by the artist's residency with leading Out of Home media company
Clear Channel UK.
Part Of
Digital billboard
UK, January 2019
Supported by
Clear Channel UK
Hi-res image
A New Sandow Pose (VII)
Wellcome Collection